Welcome to 'Manipulation Games: Psychology & Marketing,' a podcast that delves deep into the intricate dance between the human psyche and the world of marketing. Join hosts Gene Alder and Darren Kim as they explore how psychological principles influence marketing strategies, and vice versa, revealing the subtle art of persuasion that shapes our decisions and behaviors.

Each episode of 'Manipulation Games' will take you on a journey through fascinating topics at the intersection of psychology and marketing. From the role of storytelling in brand creation to the psychological triggers behind consumer behavior, Gene and Darren unpack the tactics and strategies used by marketers to captivate their audience.

But it's not just about marketing. 'Manipulation Games' also shines a light on how understanding these principles can lead to personal growth and better decision-making. Through insightful discussions, expert interviews, and real-world examples, this podcast will equip you with the knowledge to navigate the manipulative tactics in marketing and everyday life.

Whether you're a marketing professional seeking to refine your craft, a psychology enthusiast curious about the power of influence, or someone interested in the ethical implications of manipulation, 'Manipulation Games: Psychology & Marketing' promises a thought-provoking exploration of how we are shaped and motivated by the world around us. Join us as we unravel the mysteries of the mind and the market, one episode at a time.

Latest Episodes

Crafting Luxury: The Secrets of Luxury Branding Through the Alchemy of Craftsmanship, Mythology, & Status

Want to start your own luxury brand?  You've come to the right podcast episode!  We unravel the art and science of luxury branding by breaking it down into three essen...

Augustus Caesar PR Masterclass: Marketing Psychology Lessons from Ancient Rome, "The Boy" Emperor

Lets discuss the marketing psychology behind Augustus, Rome's first emperor, in this episode of Manipulation Games: Psychology & Marketing. Gene and Darren, joined by ...

Starting a Cult: The Psychological Tactics High Control Groups Use To Terminate Thought

We explore cults and the thought terminating tactics they use to manipulate and control those trapped within them.  You'll learn about red flags to look out for, and h...

Unlocking Charisma: How Power and Warmth Can Develop Irrational Influence Through Emotional Resonance

We discuss the psychology of charisma on the topic of "Becoming Magnetic"We break down the enigmatic qualities that make some people irresistibly charismatic and other...

Becoming Someone Else: Personas, Alter Egos, Masquerades, and Playing the Fool

We dig deep into the transformative power of personas, masks, and alter egos. Discover how becoming someone else can actually lead you to your most authentic self and ...

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